Fairtrade Fortnight which began yesterday (Monday) has been given a boost with the announcement of record fairtrade sales figures - but organisers are warning that change is not happening quickly enough for some of the world's poorest people.
Long hours and arduous labour conditions are the daily reality faced by tea plantation workers the world over, say campaigners who will be drawing attention to their plight on Saturday. The reality is that their wages tend to be among the lowest in the world, with some receiving less than £1 per day.
The Fairtrade Foundation has confirmed that today's announcement by supermarket chain Sainsbury's that all its banana supplies will be Fairtrade certified, is the biggest ever commitment to date by a single company anywhere in the world.
Global sales of Fairtrade goods grew by more than a third last year to £758m as increasing numbers of big name retailers got behind the scheme, as well as more specialist retailers such as the Ethical Superstore, according to new figures.